Carolyn Howard-Johnson

portrait of Carolyn Howard-Johnson

Carolyn Howard-Johnson

Carolyn Howard-Johnson’s several careers prepared her for promoting her own and others’ books. She was the youngest person ever hired as a staff writer for the Salt Lake Tribune—“A Great Pulitzer Prize Winning Newspaper.” Writing fea­tures for the society page and a column under the name of Debra Paige gave her insight into the needs of editors, the very people authors must work with to get free ink. Being familiar with the way news is handled helps her see how different books fit into different news cycles.

Later, in New York, she was an editorial assis­tant at Good Housekeeping magazine. She also handled accounts for fashion publicist Eleanor Lambert who instituted the first Ten Best Dressed List. There she wrote media releases (then called press releases) for celebrity designers of the day, including Christian Dior, and produced photo shoots for Lambert’s clients.

She also worked as columnist, reviewer, and staff writer for the Pasadena Star-News, Home Décor Buyer, the Glendale News-Press (an affili­ate of the LA Times), MyShelf.com where she has written a “Back to Literature” column for more than two decades and others. She learned marketing skills both in college (University of Utah, Arizona State University, and University of Southern California) and as founder and operator of a chain of retail stores including the signature gift shop at Santa Anita Racetrack. That shaped her understanding of how authors might best partner with retailers to affect both of their bottom lines.

Carolyn’s experience in journalism and as a poet and author of fiction and nonfiction helped the multi award-winning author under­stand how different genres can be marketed more effectively. She was an instructor for UCLA Extension’s renowned Writers’ Program for nearly a decade and earned a certificate from that same school’s Instructor Development Program. She also studied writing at Cambridge University, United Kingdom; Herzen University in St. Petersburg, Russia; and Charles University in Prague.

She turned her knowledge toward helping other writers with her multi award-winning HowToDoItFrugally Series of books for writers, including her flagship book The Frugal Book Promoter and her favorite, How to Get Great Book Reviews Frugally and Ethically. Her marketing campaign for the second book in that series, The Frugal Editor won the Next Generation Indie Best Book Award. She also has a multi award-winning series of HowToDoItFrugally books for retailers.

Howard-Johnson was honored as Woman of the Year in Arts and Entertainment by California Legislature members Carol Liu, Dario Frommer, and Jack Scott. She received her community’s Character and Ethics award for her work promoting tolerance with her writing and the Diamond Award in Arts and Culture from her community’s Library and Arts and Culture Commission. She was named to Pasadena Weekly’s list of fourteen women of “San Gabriel Valley women who make life happen” and Delta Gamma, a national fraternity of women, honored her with their Oxford Award.

Carolyn is a popular presenter at tradeshows (retail and writing) and writers’ conferences and has lost count of her radio show guest spots. She is an actor and has appeared in TV commercials for the likes of Time-Life CDs, Chinet, Blue Shield, Apple, and Disney Cruise Lines (Japan).

Born and raised in Utah, Howard-Johnson raised her own family in sunny Southern California.

Author Photo by Uriah Carr

Chlorophyll

‎ 978-1-61599-642-1
$15.95
Poems about Michigan's Upper Peninsula
In stock
1
Product Details
UPC: ‎ 978-1-61599-642-1
Brand: Modern History Press
Binding: Paperback
Audiobook: Audible, iTunes
Edition: 1st
Author: Raymond Luczak
Pages: 98
Publication Date: 09/01/2022
Join me on a journey to the unspoiled forests of Upper Michigan
A long time ago young men wishing to be tall
scaled the mast of my octopus arms
and scanned the horizon of Lake Superior
for a glimmer of Canada. Usually we were cut down ...
For many of those who've lived there, the Upper Peninsula of Michigan can seem like a magical place because nature there feels so potent and, at times, full of mystery. After having grown up there, Raymond Luczak can certainly attest to its mythical powers. In Chlorophyll, he reimagines Lake Superior and its environs as well as his houseplants as a variety of imaginary and historical characters.

Ghosts dress in only gray and white.
This is how they camouflage their volcanic selves.
Lake Superior is bottled with them.
You can't see them but they move like fish ...

"In Raymond Luczak's Chlorophyll, the devastating natural beauty of Michigan's Upper Peninsula is imbued with passions its reticent human inhabitants are loathe to express. Trees, lakes, and stones air their infatuations, their grudges, their mythologies and griefs. Through this forest of the otherwise unsaid, we catch glimpses of a speaker who knows there is no line to blur between 'person' and 'nature.'" --Emily Van Kley, author of Arrhythmia and The Rust and the Cold

Spring is a girl who's cried all night
only to find that morning easily forgives
the coldness of him having left her
stranded among the thicket of evergreens ...

"Giving voice to the natural world, Raymond Luczak allows the rocks, trees, lakes, insects, and flowers that are part of flora and fauna of the region to speak for themselves, and they remind us that we are human, living in a more than human world." --William Reichard, author of Our Delicate Barricades Downed and The Night Horse: New and Selected Poems

"Evocative yet personal communing with nature. One of my sons summed up poetry as saying a lot with a few words. This collection does that. There is a piece of prose smuggled in and the poems vary in length considerably. There are some poems with traditional rhyme (and assonance) and the main themes are nature, anthropomorphised and used as metaphor. Dependability of nature and changing seasons also feature. The author reveals much of his story and relationships as well as the geography he inhabits and appreciates. I would advise reading this in small sips, as I did. That way you'll be able to savor the poems and their messages. I have deducted a star as many have already been published previously - and for the inclusion of prose (albeit informative) amongst the poems." --Daryl P. Goodwin, M.D.

"Being born a Michigan girl and now living in Texas; I miss the seasons, the tall beautiful trees, the clear rushing water of the rivers, the many lakes, and of course the Great Lakes surrounding Michigan. This collection of poems paints the visuals into a picturesque moving picture of the landscape, Lake Superior, insects, trees, animals, flowers, grass, life and death, etc. You don't have to be a Michigander or an outdoorsman to appreciate nature's beauty coming to life in the spring, the lazy dog days of summer, the colorful and chillier days of autumn, and the frigid cold and stark white of winter. This collection provides escapism to ordinary day!" --Laura Spinnett

"Luczak has a fantastic command of language and human emotion. Get a box of Kleenex, a bottle of wine, and some uninterrupted reading time. I have already reread it, told people about the book, and am expecting this book will win many awards. Very impressive." --Carolyn Wilhelm, Midwest Book Review

Raymond Luczak grew up in the Upper Peninsula. He is the author and editor of numerous titles such as Compassion, Michigan: The Ironwood Stories. His book once upon a twin: poems was chosen as a U.P. Notable Book for 2021. He resides in Minneapolis, Minnesota
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